We build for the 350M Indians on Instagram.
GrowDM.ai is a product of SolarioTech, founded by Kapil Dhawan in Mumbai in 2026. We are obsessed with one question: what does an Instagram-first business in India actually need to win?
Instagram is no longer a vanity channel — it is the GTM. In India, 350M people open it daily. A single Reel can drive a coaching launch, a D2C stockout, or a creator's whole month of revenue. But the existing tools to turn that attention into pipeline were built for a different audience: US agencies with Stripe accounts and SMS budgets.
We started GrowDM because every creator we know hits the same wall — the wall of "I have 4,000 comments and no time." LinkPlease proved the model can work in India: 30M+ DMs sent, 5M+ followers gained for users. We respect what they built. We are building the AI-native, India-priced version of it.
Our north star is simple: every Indian creator should have a Stripe-grade tool, at a price that reflects what Stripe-grade really means in INR.
India-first, not India-also
Every decision — pricing, billing, AI language, support hours — is designed for Indian creators first. The world is welcome, but we never bolt India on as an afterthought.
Build on the official rails
GrowDM runs entirely on Meta's Graph API. No scraping, no shadow logins, no policy gymnastics. Boring infrastructure is the only kind that ships at scale.
AI that earns its keep
Every AI feature ships when it works in production — not when it demos well. If it does not measurably improve a creator's outcome, we cut it.
Charge fair, stay lean
₹499 was a deliberate decision. We will not move it up just because we can. Software pricing should reflect value, not desperation for margin.
Want to be a part of how this gets built?
We are hiring across engineering, design, and creator partnerships.
Stop replying. Start growing.
Connect your Instagram in 60 seconds. Ship your first DM automation in under five minutes. The next viral Reel will fund itself.
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